--- title: Webinar | The Master Class for Online Selling [Snowsports Industry America] description: Join NuORDER and SES as we uncover the findings of our latest industry report on the future of wholesale. image: https://go.nuorder.com/hubfs/Hero_LandingPage_DigitalMaturity.jpg --- [![NuORDER Logo](https://go.nuorder.com/hubfs/NuORDER%20Logos/horizLogo_lg_black.png "NuORDER Logo") ](https://www.nuorder.com/) [![Request a demo](https://no-cache.hubspot.com/cta/default/6465908/77e93c43-aa73-4c28-b942-5503b6b11524.png)](https://cta-redirect.hubspot.com/cta/redirect/6465908/77e93c43-aa73-4c28-b942-5503b6b11524) [![Request a demo](https://no-cache.hubspot.com/cta/default/6465908/77e93c43-aa73-4c28-b942-5503b6b11524.png)](https://cta-redirect.hubspot.com/cta/redirect/6465908/77e93c43-aa73-4c28-b942-5503b6b11524) EXCLUSIVE WEBINAR WITH SHOP EAT SURF # B2B eCommerce Trends In 2021 That Will Be Impossible to Ignore ## See the data behind the top wholesale trends for the new year. ![47031180-0-GUESTS-1](https://go.nuorder.com/hs-fs/hubfs/47031180-0-GUESTS-1.png?width=94&name=47031180-0-GUESTS-1.png) **Andrew Horan**, Contributor, Shop Eat Surf **Sarah Sandberg**, VP of Customer Success, NuORDER --- Our industry has undergone an undeniable change. To better understand this change, we surveyed nearly 1,000 brands across all verticals. The key data findings point to a digitalized wholesale process that streamlines and improves the process. Join NuORDER's VP of Customer Success, Sarah Sandberg, and Shop Eat Surf contributor Andrew Horan for an insightful conversation on some more of the trends we uncovered and expect to see in 2021 and beyond. Here’s a preview of the trends discussed: - Where and how brands are diversifying their  revenue streams - Strengthening relationships between retailers and brands - Giving retail buyers a positive online buying experience ## WATCH NOW ON-DEMAND ## Preview of Webinar Insights ![RetailBrandPartnerships](https://go.nuorder.com/hs-fs/hubfs/RetailBrandPartnerships.png?width=3016&height=1758&name=RetailBrandPartnerships.png) The importance of quality brand and retailer relationships ![Evolution of Wholesale](https://go.nuorder.com/hs-fs/hubfs/Evolution%20of%20Wholesale.png?width=3016&height=1758&name=Evolution%20of%20Wholesale.png) The need for a streamlined and standardized wholesale distribution model ![NuOrder Logo](https://go.nuorder.com/hs-fs/hubfs/NuORDER_byLightspeed_WhiteRGB_Horizontal-1.png?width=1440&name=NuORDER_byLightspeed_WhiteRGB_Horizontal-1.png "NuOrder Logo") Experience Collaborative Commerce © 2026. | [Privacy Policy](https://www.nuorder.com/privacy-policy/) | [Contact Us](https://www.nuorder.com/contact/)