Industry benchmark webinar
Winning in Wholesale: Closing the Tech Gap
Watch the candid conversation with wholesale experts who have spent years working alongside brands navigating growth, complexity, and change.
What we’re seeing behind the scenes
Wholesale leaders are becoming more strategic, but according to our latest findings in the 2026 State of B2B eCommerce Report, 62% of organizations say they are struggling to standardize processes. Overall, brand leaders feel like they don't have the right technology to support their operational and business goals. So, we've called on our experts, who have guided some of the world's top brands into greater profitability. They discuss common blind spots brands face when automating and leveraging their tech stacks for growth. We cover:
Small steps brands can take today to operationalize better
Turn sell-through insights into actionable growth.
Reclaim hours of productivity by unifying fragmented workflows and data silos.
Build a profitable wholesale strategy using the tools you already own.
Meet the wholesale experts
Evan Fleming
Enterprise Account Executive
Evan has spent over a decade working with major brands like Carhartt and Herschel to modernize how they operate and sell wholesale. He specializes in helping brands identify where their current tech is falling short and how to turn underutilized technology into a real engine to support their strategic vision.
Marie Baldauf-Lenschen
Director, Supplier Network Partnerships
Marie has a track record of architecting complex financial and operational models, translating strategic vision into scalable, high-impact business outcomes. She defines and drives the strategic direction, growth, and overall success of Lightspeed's wholesale network.
Inge Erickson
Enterprise Account Manager
Inge brings over three decades of experience across wholesale, retail, and planning to their role. During their 5 years with NuORDER, Inge has become a trusted strategic partner for global brands like Arc'teryx and Keen, navigating the complexities of B2B tech—identifying pain points, streamlining workflows, and delivering solutions that drive results.
